:root{
  --ink:#16181d;--muted:#5b6170;--line:#e4e6eb;--bg:#fbfbf9;--card:#fff;
  --brand:#1f6f5c;--brand-ink:#fff;--accent:#e9f4f0;--warn:#a6461f;--good:#1f7a43;
  --radius:10px;--max:1080px;
  font-family:ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
}
*{box-sizing:border-box}
body{margin:0;background:var(--bg);color:var(--ink);line-height:1.6;font-size:17px}
a{color:var(--brand)}
.wrap{max-width:var(--max);margin:0 auto;padding:0 20px}
header.site{border-bottom:1px solid var(--line);background:#fff}
header.site .wrap{display:flex;align-items:center;gap:24px;min-height:64px;flex-wrap:wrap}
.logo{font-weight:800;font-size:1.25rem;color:var(--ink);text-decoration:none;letter-spacing:-.02em}
.logo span{color:var(--brand)}
nav.main{display:flex;gap:18px;flex-wrap:wrap;font-size:.95rem}
nav.main a{color:var(--muted);text-decoration:none}
nav.main a:hover{color:var(--ink)}
.hero{padding:56px 0 32px}
.hero h1{font-size:clamp(2rem,4vw,3rem);line-height:1.1;margin:0 0 12px;letter-spacing:-.03em}
.hero p{color:var(--muted);font-size:1.15rem;max-width:620px;margin:0}
.badge{display:inline-block;background:var(--accent);color:var(--brand);font-size:.8rem;font-weight:600;
  padding:3px 10px;border-radius:99px;margin-bottom:14px}
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(300px,1fr));gap:18px;margin:24px 0 48px}
.card{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:20px;
  text-decoration:none;color:inherit;display:block;transition:border-color .15s}
.card:hover{border-color:var(--brand)}
.card h3{margin:6px 0 8px;font-size:1.1rem;line-height:1.3}
.card p{margin:0;color:var(--muted);font-size:.95rem}
.cat{font-size:.78rem;text-transform:uppercase;letter-spacing:.06em;color:var(--brand);font-weight:700}
.empty{color:var(--muted);padding:40px 0}
article.post{max-width:740px;margin:40px auto 60px}
article.post h1{font-size:clamp(1.8rem,3.5vw,2.5rem);line-height:1.15;letter-spacing:-.02em;margin:8px 0 12px}
.meta{color:var(--muted);font-size:.9rem}
.disclose{background:#fff8ec;border:1px solid #f1dfbf;border-radius:8px;padding:10px 14px;font-size:.88rem;margin:20px 0}
.prose h2{margin-top:2em;letter-spacing:-.01em}
.prose table{border-collapse:collapse;width:100%;margin:1.2em 0;font-size:.95rem;display:block;overflow-x:auto}
.prose th,.prose td{border:1px solid var(--line);padding:8px 10px;text-align:left}
.prose th{background:#f3f4f2}
.prose blockquote{border-left:4px solid var(--brand);margin:1em 0;padding:4px 16px;background:var(--accent)}
.prose code{background:#f1f2f0;padding:1px 5px;border-radius:4px;font-size:.9em}
.prose a.aff{font-weight:600}
.prose img{max-width:100%}
.subscribe{background:var(--ink);color:#fff;border-radius:var(--radius);padding:28px;margin:40px 0}
.subscribe h3{margin:0 0 6px}
.subscribe p{margin:0 0 14px;color:#c9ccd3}
.subscribe form{display:flex;gap:10px;flex-wrap:wrap}
input,textarea,select{font:inherit;border:1px solid var(--line);border-radius:8px;padding:9px 12px;background:#fff;color:var(--ink)}
.subscribe input{flex:1;min-width:220px}
button,.btn{font:inherit;font-weight:600;border:0;border-radius:8px;padding:9px 16px;background:var(--brand);
  color:var(--brand-ink);cursor:pointer;text-decoration:none;display:inline-block}
.btn.ghost,button.ghost{background:#fff;color:var(--ink);border:1px solid var(--line)}
button.danger{background:var(--warn)}
.flash{background:var(--accent);border:1px solid #cfe6dd;padding:10px 14px;border-radius:8px;margin:16px 0}
footer.site{border-top:1px solid var(--line);padding:28px 0;color:var(--muted);font-size:.88rem;margin-top:40px}
footer.site a{color:var(--muted)}

/* ---------- Admin ---------- */
body.admin{font-size:15px;background:#f5f6f4}
.admin header.site .wrap{min-height:56px}
.admin .wrap{max-width:1240px}
.admin nav.main a.on{color:var(--ink);font-weight:700}
.admin h1{font-size:1.5rem;margin:28px 0 4px;letter-spacing:-.02em}
.sub{color:var(--muted);margin:0 0 20px}
.kpis{display:grid;grid-template-columns:repeat(auto-fit,minmax(180px,1fr));gap:14px;margin:18px 0}
.kpi{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:16px}
.kpi .label{font-size:.8rem;color:var(--muted);text-transform:uppercase;letter-spacing:.05em}
.kpi .value{font-size:1.7rem;font-weight:800;letter-spacing:-.02em;margin-top:2px}
.kpi .hint{font-size:.85rem;color:var(--muted)}
.kpi.big .value{color:var(--brand)}
.neg{color:var(--warn)!important}.pos{color:var(--good)}
.panel{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:18px;margin:14px 0}
.panel h2{font-size:1rem;margin:0 0 12px}
.cols{display:grid;grid-template-columns:1fr 1fr;gap:14px}
@media(max-width:860px){.cols{grid-template-columns:1fr}}
table.data{width:100%;border-collapse:collapse;font-size:.92rem}
table.data th{text-align:left;color:var(--muted);font-weight:600;border-bottom:1px solid var(--line);padding:6px 8px}
table.data td{border-bottom:1px solid #f0f1ef;padding:7px 8px;vertical-align:top}
table.data td.num,table.data th.num{text-align:right;font-variant-numeric:tabular-nums}
.chart{display:flex;align-items:flex-end;gap:3px;height:120px;border-bottom:1px solid var(--line);padding-top:6px}
.chart .bar{flex:1;background:var(--brand);border-radius:3px 3px 0 0;min-height:2px;position:relative}
.chart .bar.c{background:#9fc9bb}
.chart .bar:hover::after{content:attr(data-tip);position:absolute;bottom:100%;left:50%;transform:translateX(-50%);
  background:var(--ink);color:#fff;font-size:.75rem;padding:3px 6px;border-radius:4px;white-space:nowrap;margin-bottom:4px}
.chart-legend{display:flex;justify-content:space-between;color:var(--muted);font-size:.78rem;margin-top:4px}
.pill{display:inline-block;font-size:.75rem;padding:2px 8px;border-radius:99px;background:#eef0ed;color:var(--muted)}
.pill.draft{background:#fff3d6;color:#8a6100}.pill.published{background:var(--accent);color:var(--brand)}
.pill.rejected{background:#fbe3da;color:var(--warn)}.pill.paid{background:var(--accent);color:var(--good)}
form.inline{display:flex;gap:8px;flex-wrap:wrap;align-items:flex-end}
form.inline label{display:flex;flex-direction:column;font-size:.8rem;color:var(--muted);gap:3px}
.editor{display:grid;grid-template-columns:1fr 1fr;gap:16px}
@media(max-width:1000px){.editor{grid-template-columns:1fr}}
.editor textarea{width:100%;min-height:560px;font-family:ui-monospace,Menlo,monospace;font-size:.85rem}
.preview{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:4px 24px;max-height:640px;overflow:auto;font-size:15px}
.field{display:flex;flex-direction:column;gap:4px;margin-bottom:10px;font-size:.85rem;color:var(--muted)}
.field input,.field select{width:100%}
.actions{display:flex;gap:8px;flex-wrap:wrap;margin-top:10px}
.login{max-width:360px;margin:10vh auto;background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:28px}
.login input{width:100%;margin-bottom:12px}
.login button{width:100%}
.tabs{display:flex;gap:6px;margin:10px 0}
.tabs a{padding:6px 12px;border-radius:8px;text-decoration:none;color:var(--muted);border:1px solid var(--line);background:#fff}
.tabs a.on{color:var(--ink);font-weight:700;border-color:var(--ink)}
/* Opportunities */
.pipeline{display:grid;grid-template-columns:repeat(6,1fr);gap:6px;margin-bottom:10px}
.pipeline .stage{border:1px solid var(--line);border-radius:8px;padding:8px;text-decoration:none;color:var(--ink);text-align:center;background:#fafbfa}
.pipeline .stage b{display:block;font-size:1.4rem}
.pipeline .stage span{font-size:.72rem;color:var(--muted)}
.pipeline .stage.testing{background:#fff8e6}.pipeline .stage.winner,.pipeline .stage.launched{background:var(--accent)}
.pipeline .stage.dropped{opacity:.6}
h3.mini{font-size:.85rem;margin:14px 0 6px;color:var(--muted)}
.score{display:inline-block;min-width:34px;text-align:center;font-weight:700;background:var(--ink);color:#fff;border-radius:6px;padding:1px 6px}
.meter{background:#eef0ed;border-radius:99px;height:8px;width:140px}
.meter i{display:block;height:100%;background:var(--brand);border-radius:99px}
.pill.idea{background:#eef0ed}.pill.approved{background:#e7eefc;color:#2b4b9b}.pill.testing{background:#fff3d6;color:#8a6100}
.pill.winner,.pill.launched{background:var(--accent);color:var(--brand)}.pill.dropped{background:#fbe3da;color:var(--warn)}
.pill.rec-scale{background:var(--accent);color:var(--good)}.pill.rec-drop{background:#fbe3da;color:var(--warn)}.pill.rec-keep{background:#e7eefc;color:#2b4b9b}
.inline-form{display:flex;gap:12px;flex-wrap:wrap}
@media(max-width:700px){.pipeline{grid-template-columns:repeat(3,1fr)}}
/* Media library */
.media-grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(230px,1fr));gap:14px;margin:14px 0}
.media-item{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:10px}
.media-item img{width:100%;height:150px;object-fit:cover;border-radius:6px;background:#f1f2f0}
.media-item input{width:100%;font-size:.75rem;margin:6px 0;font-family:ui-monospace,Menlo,monospace}
/* Review building blocks */
.box{border:1px solid var(--line);border-radius:var(--radius);padding:14px 18px;margin:1.4em 0;background:#fff}
.box p:first-of-type{margin-top:.3em}.box p:last-child,.box ul:last-child{margin-bottom:.2em}
.box-title{font-size:.78rem;text-transform:uppercase;letter-spacing:.07em;font-weight:800;color:var(--muted)}
.box-verdict{border:2px solid var(--brand);background:var(--accent)}
.box-verdict .box-title{color:var(--brand)}
.box-pros{border-top:4px solid var(--good)}.box-pros .box-title{color:var(--good)}
.box-cons{border-top:4px solid var(--warn)}.box-cons .box-title{color:var(--warn)}
.pc-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin:1.4em 0}
.pc-grid .box{margin:0}
@media(max-width:640px){.pc-grid{grid-template-columns:1fr}}
.box-bestfor{background:#f6f7f5}
.box-note{background:#fff8ec;border-color:#f1dfbf;font-size:.95rem}
.box-scores .sc-row{display:grid;grid-template-columns:minmax(90px,170px) 1fr 40px;gap:10px;align-items:center;margin:8px 0}
.sc-name{font-weight:600}
.sc-bar{background:#eef0ed;border-radius:99px;height:10px;overflow:hidden}
.sc-bar i{display:block;height:100%;background:var(--brand);border-radius:99px}
.sc-val{text-align:right;font-weight:800;font-variant-numeric:tabular-nums}
.box-cta{border:0;padding:0;background:none;display:flex;gap:10px;flex-wrap:wrap}
.cta-btn{display:inline-block;background:var(--brand);color:#fff!important;text-decoration:none;font-weight:700;
  padding:12px 22px;border-radius:10px;font-size:1.02rem}
.cta-btn:hover{filter:brightness(1.08)}
.prose img{display:block;max-width:100%;height:auto;border:1px solid var(--line);border-radius:8px;margin:1em 0}
/* Editor cheat sheet */
details.cheat{background:#fff;border:1px solid var(--line);border-radius:8px;padding:8px 12px;margin:8px 0;font-size:.85rem}
details.cheat pre{background:#f6f7f5;padding:10px;border-radius:6px;overflow:auto;font-size:.8rem}
.cols.three{grid-template-columns:1fr 1fr 1fr}
@media(max-width:1000px){.cols.three{grid-template-columns:1fr}}
.chart .bar.v{background:#7aa6d6}
